IDE |
Used by Google DoubleClick to record and report on user actions on the Website after viewing or clicking on one of the advertiser’s ads for the purpose of measuring the effectiveness of an ad and presenting targeted ads to the user. |
Google |
1 year |
test_cookie |
Used to check if the user’s browser supports cookies. |
Google |
1 day |
pagead/1p-user-list/# pagead/1p-user-list/# |
Used by Google Pending, Session, Pixel Tracker. |
Google |
Session |
VISITOR_INFO1_LIVE |
Used to calculate the user’s bandwidth. |
YouTube |
179 days |
YSC |
Used to identify which YouTube videos the user has watched. |
YouTube |
Session |
yt-remote-cast-installed |
Used to record the user’s video player preferences. |
YouTube |
Session |
yt-remote-connected-devices |
Used to record the user’s video player preferences. |
YouTube |
Persistent |
yt-remote-device-id |
Used to record the user’s video player preferences. |
YouTube |
Persistent |
yt-remote-fast-check-period |
Used to record the user’s video player preferences. |
YouTube |
Session |
yt-remote-session-app |
Used to record the user’s video player preferences. |
YouTube |
Session |
yt-remote-session-name |
Used to record the user’s video player preferences. |
YouTube |
Session |
#.gif |
|
rlcdn.com |
Session |
_fbp |
Used to provide advertising products such as real-time bids from third-party advertisers. |
Facebook |
3 months |
_kuid_. |
Used to record a unique identifier of the user’s device to manage ads. |
krxd.net |
179 days |
A3 |
Collects visitor behavioral information across multiple websites to optimize advertising relevance. |
yahoo.com |
1 year |
adscores/g.pixel |
Used to present relevant content and advertising to the visitor. |
agkn.com |
Session |
AFFICHE_W |
Used to determine visitor interests based on page views, clicked content and other actions on the website. |
Weborama |
3 months |
APID |
Collects visitor behavioral information across multiple websites to optimize the relevance of advertising. |
advertising.com |
1 year |
audience |
Used to determine if advertising videos have been displayed correctly on the web and to determine if the visitor has a DNT (Do Not Track) preference. |
spotxchange.com |
1 year |
bkdc |
Used to determine visitor interests based on page views, clicked content and other actions on the website. |
bluekai.com |
179 days |
bkpa |
Used to present relevant content and advertising to the visitor. |
bluekai.com |
179 days |
bku |
Used to determine visitor interests based on page views, clicked content and other actions on the website. |
bluekai.com |
179 days |
c |
Used to synchronize user identification and user data exchange between various advertising services. |
Bidswitch |
1 year |
cm |
Identifies if the browser data needs to be updated. |
rfihub.com |
Session |
CMID |
Collects data related to the user’s visits to the website in order to show targeted advertisements. |
casalemedia.com |
1 year |
CMPRO |
Used to collect information about user behavior on different websites to show more relevant advertising and limit the number of times the user is exposed to the same ad. |
casalemedia.com |
3 months |
CMPS |
Collects data related to the user’s visits to the website in order to show targeted advertisements. |
casalemedia.com |
3 months |
CMRUM3 |
Collects data related to the user’s visits to the website in order to show targeted advertisements. |
casalemedia.com |
1 year |
CMST |
Collects data related to the user’s visits to the website in order to show targeted advertisements. |
casalemedia.com |
1 day |
data-rk |
Used to collect information about user behavior on different websites to display more relevant advertising and limit the number of times the user is exposed to the same ad. |
media.net |
1 year |
demconf.jpg |
Registers a unique identifier for the visitor that allows external advertisers (third parties) to target the visitor with relevant advertising. |
demdex.net |
Session |
demdex |
It records a unique ID that is used for semantic analysis of the user’s content and navigation to display targeted advertisements. |
demdex.net |
179 days |
dpm |
Registers a unique identifier for the visitor that allows external advertisers (third parties) to target the visitor with relevant advertising. |
demdex.net |
179 days |
e/rocketfuel_sync |
Used to target ads. |
addthis.com |
Session |
et |
Collects visitor behavioral information from multiple websites to optimize the relevance of advertising. |
sfr.fr |
1 year |
et0 |
Used to record user behavior and navigation on the site to optimize advertising and for efficient retargeting. |
sfr.fr |
1 year |
eud |
Used to optimize the relevance of advertising based on user movement on websites that use the same ad network. |
rfihub.com |
1 year |
euds |
Used to optimize ad relevance based on user movement across websites that use the same ad network. |
rfihub.com |
Session |
everest_g_v2 |
Used for specific ads to document the effectiveness of each individual ad. |
everesttech.net |
1 year |
fr |
Used to provide a range of advertising products such as real-time bidding from third-party advertisers. |
Facebook |
3 months |
mako_uid |
Used to categorize user demographic profiles and interests in terms of resales for targeted marketing. |
eyeota.net |
1 year |
oapi/idsync |
Used to determine the time and frequency of data synchronization and collect visitor data from various web sites. |
smaato.net |
Session |
partner |
Used to limit the number of times a visitor is exposed to the same advertising content and to ensure the relevance of audiovisual advertising to a particular visitor. |
spotxchange.com |
Session |
pxrc |
Used to optimize the relevance of advertising. |
rlcdn.com |
2 months |
r1 |
Used to evaluate the effectiveness of ads displayed on the website. |
serving-sys.com |
Session |
rlas3 |
Collects data related to the user’s visits to the website for the purpose of displaying targeted advertisements. |
rlcdn.com |
1 year |
rud |
Logs user data for the purpose of optimizing the display of ads based on user movement on websites that use the same ad network. |
rfihub.com |
1 year |
ruds |
Logs user data for the purpose of optimizing the display of ads based on user movement on websites that use the same ad network. |
rfihub.com |
Session |
rum |
Collects data related to the user’s visits to the website for the purpose of displaying targeted advertisements. |
casalemedia.com |
Session |
sd-session-id |
Used to measure the efficiency of advertising on websites. |
live.rezync.com |
5 years |
Smd |
Used to present relevant content and advertising to the visitor. |
rfihub.com |
– |
Sync |
Used to optimize the website and make advertising on the site more relevant. |
tremorhub.com |
Session |
t1 |
Collects visitor behavioral information across multiple websites to optimize ad relevance. |
serving-sys.com |
3 months |
Tr |
Used to provide a range of advertising products such as real-time bidding from third-party advertisers. |
Facebook |
1 year |
Tuuid |
Records whether or not the user has consented to the use of cookies. |
Bidswitch |
1 year |
tuuid_lu |
Used to optimize ad relevance and ensure that the visitor does not see the same ads multiple times. |
Bidswitch |
1 year |
u2 |
Used to evaluate the effectiveness of ads displayed on the website. |
serving-sys.com |
3 months |
Uid |
Collects data related to the user’s visits to the website for the purpose of displaying targeted advertisements. |
criteo.com |
1 year |
ul_cb/sync |
Collects visitor behavior information across multiple websites to optimize ad relevance. |
Bidswitch |
Session |
um2 |
Establishes a unique visitor ID that allows third-party advertisers to target the visitor with relevant advertising. |
serving-sys.com |
3 months |
uuid2 |
Used to record a unique device ID of a returning user’s device for targeted advertisements. |
adnxs.com |
3 months |
zync-uuid |
Establishes a unique identifier for the visitor that allows external advertisers (third parties) to target the visitor with relevant advertising. |
Youtube |
10 years |